Facebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
in print, TV and digital at Primedia, MTV Networks and Microsoft, she adds: "When I look at my career, I ve ...
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Brand barometer: Nivea viral campaign reviewed
04 May 2012
. The best will be made possible by the Microsoft search engine. Range Rover: Evoque Special Edition ...
BBC 'Shakespeare unlocked season' by Karmarama
03 Apr 2012
Karmarama has created a campaign for the Shakespeare season on the BBC.
Nintendo marketer jumps ship to BBC Worldwide
26 Mar 2012 | by Matthew Chapman
the company after eight years to take up the marketing director role at BBC Worldwide....replacement due to be announced at a later date. At BBC Worldwide he is replacing Fiona Eastwood, who has been promoted to product development director, consumer products, BBC Worldwide. David Yarnton ...
Unilever personal care brands sponsor British Lotus F1 Team
06 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
. In July last year, the BBC announced it was sharing its live rights to broadcast F1 with Sky Sports ...
The DIY creative brands
20 Jan 2012 | by Adam Woods
of marketing Sarah Owen, formerly of creative agency BBH and the BBC. 'Everyone who works at 4Creative is a ...
2012 CES offers a glimpse into the future for brands
19 Jan 2012
was in full force across Microsoft and Samsung. However, the little-known PrimeSense stole the show with its ... that will lead to greater content consumption via mobile. Don't count out Microsoft's Windows Mobile 7 ...
The history of advertising 27: Roland Rat
19 Jan 2012
as the BBC director-general ended when he resigned in January 2004 in the wake of the Hutton Report. - Roland Rat later got his own BBC One series. He's now based in Los Angeles but recently indicated he ...
Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
16- to 34-year-olds, watched BBC series The Great British Bake Off last year. By comparison, 4.7m ...
Samsung fills vacant mobile marketing director role
06 Jan 2012 | by Matthew Chapman
2008 and went on to a pan-European role. He left Samsung to join Microsoft in October 2010, becoming ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
