Trading places: this week's people moves
16 Mar 2012 | by Daniel Farey-Jones
of the portfolio of magazines, websites and multiple brand extensions formerly within the BBC magazines Bristol ...
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Weetabix launches campaign for new golden syrup variant
13 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
positioning the brand as the ideal cereal for facing the day ahead. Francesca Davies, marketing manager ...
Food and drink: Jubilee strawberries effort bears fruit
15 Mar 2012 | by John Owens
coverage on BBC South East, Daybreak and The One Show. The Jubilee variety was highlighted in 90 per cent ...
Is it harder to execute promotional marketing in the social-media age? The Marketing Society Forum
08 Mar 2012
) becoming one of our bestsellers. NO - Jon Davie, Managing director, Zone Social media makes ...
Iceland Foods appoints Brazen PR for Queen's Diamond Jubilee campaign
27 Feb 2012 | by Hannah Crown
and was reappointed following a pitch process. Ninka Davies, Iceland s broadcast advertising and PR manager said ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
Week ) Microsoft has appointed Mandeep Mason , sales director at Nokia-owned Navteq, as director ...
Brand Health Check: Levi Roots
01 Dec 2011 | by Rachel Barnes
in the history of the BBC series, the sauce went into mass production and gained listings, initially ...
Levi Roots to star in TV ads
15 Nov 2011 | by Gemma Charles
The campaign, created by JWT London, will star the entrepreneur who became famous after an appearance on the BBC s Dragons Den. The Reggae Reggae brand, produced by AB World Foods and now reported to be worth 30m, includes ready meals, cooking sauces and snacks. In March, it extended into soft drinks, its ...
Private View: Dave Trott and Thiago de Moraes
29 Jul 2011
With work from Old Speckled Hen, Trebor, Future You, Nike, Marmite and BBC Proms 2011....it was an ad for the BBC Proms. But I see from the press release that this was actually "a bespoke music ... of being actually funny. BBC Proms sounds like quite a tricky brief. How do you translate the sensations ...
Private View: Dave Buonaguidi and Michael Rebelo
21 Jul 2011
Work from Virgin Media, BBC Radio 2, Pringles, Doritos, Coors Light and Stella Artois Cidre....-right-hand corner. BBC Radio 2 is launching something called 2Day. The ad has got Chris Evans, Tony Blackburn ... the star power of Jean-Claude Van Damme, Virgin Media using Marc Warren and BBC Radio 2 enlisting virtually ... this feature, which is exactly what I would use it for on these ads. BBC Radio 2. The agency responded ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
