to remove filtersNEWS: MGM joins Brann in agency set-up
29 Nov 1996 | by GORDON MACMILLAN
turnover of pounds 39.6 million in 1995 and its current clients include Peugeot, Barclays, Microsoft ...
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BUSINESS-TO-BUSINESS: Letters of distinction
12 Dec 1996 | by KAREN FLETCHER
is deputy editor of Marketing Microsoft hits the target This campaign, shortlisted for three ... by the usual standards of Microsoft. Evans Hunt Scott creative director, Ken Muir, says: We were not really ... require hand insertions for example. He adds: Microsoft demands that we are innovative ...
SUPPLEMENT: DRTV; Network expansion
01 Aug 1996 | by KEN GOFTON
Communications in Brussels, it won the on-line call centre contract for Microsoft Windows 95, covering Europe ...
SUPPLEMENT: DIRECT MARKETING; About time for the team approach
11 Jul 1996 | by CATHY BOND
-stop shopping is the right approach. In last year s pitch for the Microsoft account, EHS and Euro RSCG created ... . Microsoft s brief was How will you make direct marketing and advertising work together? , says Hunt. We ... -breaking campaign for Microsoft s Internet service, MSN (see panel). The direct approach can come up against ...
SUPPLEMENT: DIRECT MARKETING; Yes Sir, can I help you?
11 Jul 1996 | by TOM RAYFIELD
Microsoft products I was used to, but not in their latest versions. So armed with my list, I went ...
ADVERTISING & PROMOTION: Agency profile; Claydon Heeley
04 Jul 1996
, says Tim Davie, director of innovation at Pepsico. Claydon Heeley always gets it. One ...
NEWS: McCanns nets Govt smartcard scheme to end benefit fraud
24 May 1996
- BT, Oracle, Microsoft, the US software company, Escher, and Hambros Bank. ...
NEWS: Merged insurance giants put accounts up for review
10 May 1996
and I don t know of any meetings arranged to discuss it. At present, Leagas Shafron Davis is Sun ...
DIRECT MARKETING: DM creates a name for itself
09 May 1996 | by GORDON MACMILLAN
such as Volkswagen, Land Rover, First Direct, Microsoft, IBM and Tesco do not think you are worth targeting ...
MOVERS
19 Apr 1996
management and is a former producer for BBC World Sports News and CNN Sports News. Hamish Goddard joins ... Scott, where he worked on the consumer side of its Microsoft business. He has also worked for Momentum ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
