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CAMPAIGNS: BT boxes clever with payphones - Rebranding

was covered on BBC Newsround and there were six regional news items. Over 2,500 people attended and BTP ...

Lewis to help Orange put squeeze on rivals

Mobile telecommunications giant Orange has called in Denise Lewis, ex-director of communications at Bell Cablemedia, to be its new head of public relations. She is filling the shoes of Mark Humphrey who left the top PR role a year ago following a period of illness. Mark Davis has been acting ...

PR EUROPE: PARIS - Berrivin connects with Motorola

led a team of six consultants on hi-tech accounts which included Microsoft, NCR and Texas ...

Bright future for Text 100 with Orange victory

. No decison has yet been reached over the future role of Paragon director Mark Davis, who was drafted in by Orange as its acting head of public relations last August. Davis said that he was now ...

CAMPAIGNS: BT chats its way to prime time - Public Awareness

of the regional press. Sky News, Financial Times TV and BBC radio also reviewed the implications of Now ... of 10 million, watched at least some of the programme (after EastEnders had finished on BBC1) meant ...

FOCUS: TELECOMS PR - Ringing in the global changes/The formation of massive global telecoms giants last year and the abundance of new products and services on the market has created a wealth of marketing opportunities. Danny Rogers looks at those on the r

that had to show all potential contact numbers. BBC World Service used the Personal Assistant as a ... -to-one briefings and brought in senior personnel such as chief executive Peter Howell-Davies and director ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.