ITV has upped the ante in the ongoing debate about the extent of the BBC s commercialism...ITV has upped the ante in the ongoing debate about the extent of the BBC s commercialism by calling for greater investigation into its rival s activities. In a response to the BBC s first mission statement, The BBC Beyond 2000, which defends the current funding formula, Leslie Hill, ITV ...
It was inevitable that the BBC would produce a mission statement for the next century. The only...It was inevitable that the BBC would produce a mission statement for the next century. The only ... of direction. Due to the imposition of its universal licence fee the BBC, more than most, should ... . Yet even by the standards of the mission statement-writing trade, the BBC s 110 words are full ...
BT, the BBC and Marks s strongest indigenous brands in a worldwide study by marketing services...BT, the BBC and Marks s strongest indigenous brands in a worldwide study by marketing services giant WPP. The survey, part of a project called Brandz, reveals that all three appear in the top ten UK brands in terms of brand bonding . The remaining seven places, with the exception ...
Microsoft Network (MSN) has introduced the first shopping agony aunt on the net to help shoppers...Microsoft Network (MSN) has introduced the first shopping agony aunt on the net to help shoppers with gift ideas. Vogue s merchandising editor, Alexia Best, will give advice on where to find gifts and bargains, at www.msn.co.uk. ...
allegations by BBC 2 s Newsnight last week over the Radio Authority s award of the east of England licence....The Commercial Radio Companies Association is writing to Chris Smith, the secretary of state for culture, media and sport, to express concern about the way radio licences are awarded. It follows allegations by BBC 2 s Newsnight last week over the Radio Authority s award of the east of England licence. ...
from two other agencies: Evans Hunt Scott and Brann. Since the arrival of Sir Peter Davis ...
. Broadcast rights are split between the BBC and Sky, and the Telegraph hopes to profit from its association ...
the BBC to the NHS, reform and modernisation are needed to ensure a place in the next millennium ...
Premier League matches played each season until 2001, with the BBC paying pounds 73m for the right ...
be adapted to suit different audiences and circumstances. The presentations are delivered using Microsoft ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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