to remove filtersInternet rivals hire Red and Larkspur
20 Nov 1998 | by SIMON ELLERY
and the BBC. The brief covers the full PR spectrum, including trade, technical and consumer media, said ...
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FOCUS: THE SOUTH - A broad attitude to local issues/Towns in the Home Counties are having to balance increasing business and the benefits it brings, with maintaining local character. Stephanie France reports
11 Dec 1998 | by STEPHANIE FRANCE
media, including the Leicester Mercury and BBC Radio Leicester. Based on the success ... , and by BBC East Central. Hemus says: Pearl approached this initiative in a very focused ... was covered on BBC Southern Counties Radio and Southern FM. The best result, however, was a surprising news ...
BP tops good press ratings
06 Nov 1998 | by IAN DARBY
with the largest PR battle on its hands is the BBC which achieved a minus rating of 2,110 following changes ...
Asda reshuffles PR agencies for food and clothes
18 Sep 1998 | by JULIETTE GARSIDE
, George Davies. Lee and Knight have worked for Asda for three years and will also continue ...
Lobbying review for Nationwide
19 Jun 1998 | by SOPHIE BARKER
week. The society, under the leadership of chief executive Brian Davis, is urging its members ...
CAMPAIGNS: Product Launch - A clean start for Pore Perfect
19 Jun 1998 | by MARY COWLETT
in six television mentions, including Channel 4 s The Big Breakfast and the BBC s Style Challenge ...
Al Fayed sets PR people an example of how not to do it
12 Jun 1998 | by BERNARD INGHAM
will Laurie Mayer, former BBC and BSkyB presenter, who has succeeded Mr Cole. The Egyptian Mr Al ...
CAMPAIGNS - Loyalty is on the cards for Bass - Consumer PR
10 Apr 1998 | by JEZ ABBOTT
, gambled on giving an exclusive to BBC on the eve of the launch. We used TV and radio because we thought ... . Broadcast coverage included BBC 2, Channel 5, Radio 4 and 5 Live. Six nationals including the Daily Star ... -depth planning, but the campaign has been well received. David Gregory, a BBC reporter in the Midlands ...
CAMPAIGNS - Judge and Jury: Wrong balls up turns Camelot’s TV Dreams into a PR nightmare - After so much poor pre-publicity, the last thing Camelot needed was to muck up the actual draw of its latest lottery venture ... but it did, says Rosemary B
10 Apr 1998 | by ROSEMARY BROOK
show. Condemned in advance as a blatant 50-minute commercial which breached BBC regulations ... the original selection went largely unremarked. The BBC announced the mistake and the results of the new ...
CAMPAIGNS: Shell shares its society secrets - Publicity
03 Apr 1998 | by JEZ ABBOTT
stories. Broadcast coverage also appeared on television stations including BBC 1 and 2, Channel 5 and Edinburgh Live TV. BBC national and regional radio covered the stories and many followed the findings ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
