to remove filtersSTOP PRESS
17 Dec 1998 | by DANNY ROGERS
of peaktime audience (7pm-10.30pm) against the BBC to date. However the Christmas and New Year period ...
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PROFILE: Rosy future - SANTA CLAUS, CHIEF EXECUTIVE, CHRISTMAS
17 Dec 1998 | by CONOR DIGNAM
are beginning to question whether Santa s appeal is waning. A TV campaign by Microsoft in December last year ... answer any Christmas wish. Microsoft says the ad was not meant to suggest a serious threat ...
MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year
17 Dec 1998 | by JANE BAINBRIDGE
Shafron Davis was no more when it was forced into administrative receivership in March. - Despite ...
AGENDA: Microsoft’s real trial is trust - As Microsoft’s bitter legal battle
03 Dec 1998 | by HARRIET MARSH
, Microsoft chairman Bill Gates, who is gaining more media coverage as he finds his company in the dock..., it is the second, Microsoft chairman Bill Gates, who is gaining more media coverage as he finds his company ... Clinton s nemesis Monica Lewinsky testified this summer, Microsoft is now facing an anti-trust lawsuit ... Navigator. In addition, Microsoft faces accusations of applying pressure to America On-line (AOL ...
Star Trek film link to Tesco PC enterprise
03 Dec 1998 | by IAN DARBY
have brought together the best hardware and software on the market from Intel, Microsoft ...
Microsoft pre-Christmas ad campaign
19 Nov 1998 | by STEVE BELL
Microsoft begins its pounds 2m, pre-Christmas advertising push this week, with a campaign produced...Microsoft begins its pounds 2m, pre-Christmas advertising push this week, with a campaign produced by a group of six above- and below-the-line agencies, co-ordinated by ad agency Euro RSCG Wnek ... releases, including Microsoft Encarta Reference 99 and Windows 98. The posters ...
NEW MEDIA: Tracking device
19 Nov 1998 | by BINNUR BEYAZTAS
product from ICL and Microsoft, called Corema Express....product from ICL and Microsoft, called Corema Express. The development, which is one of the first resulting from the ICL and Microsoft strategic alliance announced in May, allows retailers to track ... and location. The web-style product is accessible via PCs using Microsoft s Internet Explorer 4. ...
Stop Press
19 Nov 1998 | by IAN DARBY
Carlton Communications and Granada Media have linked up with Microsoft s WebTV Networks for am ...
First USA signs $90 million ad deal with Microsoft
28 Oct 1998
- Microsoft has struck a five-year 90 million advertising deal with credit card issuer First USA...- Microsoft has struck a five-year 90 million advertising deal with credit card issuer First USA to advertise its cards across a number of Microsoft's Websites. The deal will see First USA advertise and sponsor sites including Hotmail, Carpoint, MSNBC and MSN Gaming Zone among others. ...
First USA signs $90 million ad deal with Microsoft
28 Oct 1998
- Microsoft has struck a five-year 90 million advertising deal with credit card issuer First USA...- Microsoft has struck a five-year 90 million advertising deal with credit card issuer First USA to advertise its cards across a number of Microsoft's Websites. The deal will see First USA advertise and sponsor sites including Hotmail, Carpoint, MSNBC and MSN Gaming Zone among others. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
