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Airtours unveils MyTravel rebranding plan

The news came as Airtours, a stalwart of the BBC consumer affairs programme Watchdog , unveiled its full-year results. It is seeking approval from its shareholders to change its name to MyTravel -- also the name of a US travel brand the group acquired last year. Airtours was founded in 1972 ...

PRIVATE VIEW: Nick Hastings, the executive creative director of D'Arcy

Hector Typographer: Tivy Davies Photographer: Chris Fraser-Smith Exposure: Press and posters ...

Keycamp enlists Davies Little for £2m ad account

Keycamp Holidays, the holiday camping firm, has hired Davies Little Cowley Fiddes to run its 2m creative account. At the same time, it is reviewing its media buying and planning arrangements. The appointment follows a three-way pitch pitting the agency against KLP and Craik Jones Watson Mitchell Voekel ...

Contract publishers Premier Media and Redwood in merger

chief executive, Craig Waller, who founded Premier with the former chairman, Bill Davis, in the early ...

PRIVATE VIEW: Patrick Collister, the executive creative director of ehsrealtime

bet. BBC Project: The Saturday Show Client: Annabel Cameron, brand manager Brief: Launch ... Director: Alex Winter Production company: BBC in-house Exposure: TV and cinema BATCHELORS Project ...

EUROPE'S MOST WANTED: FLYING HIGH? - In-flight titles are growing in sophistication and providing more ad potential

, traveller. "It comes down to brand at the end of the day," Gareth Davies of River Publishing, which ... ," River Publishing's Gareth Davies says. "It's one of the reasons the airline has the advertisers ...

NEW MEDIA: Virgin Atlantic awards online job to Universal

the online planning and buying task for Microsoft's long-awaited Xbox games console. Zinc's last ...

HOTLINE: Keycamp Holidays shortlists agencies

Keycamp Holidays, which runs mobile home campsites in France and Spain, has shortlisted Euro RSCG Direct, Craik Jones Watson Mitchell Voelkel and Davies Little Cowley Fiddes to contest the creative assignment on its 2 million creative account. The account is currently held by Summerfield ...

NEW MEDIA: Expedia awards online task to Media Contacts

agency AKQA. Expedia underwent a change of ownership last month when Microsoft sold its 75 ...

USA Networks' losses narrow in Q2

company Expedia from Microsoft. USA Networks has not been as hard hit by the slump in advertising ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.