to remove filtersMEDIA BRIEFS: Virgin Radio and Microsoft join forces for promotion
05 Dec 2002
Virgin Radio has joined forces with Microsoft to launch a week-long promotion encouraging listeners
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PROFILE: Lifelong journey - Nick Barley, marketing director, Microsoft UK
05 Dec 2002 | by RAVI CHANDIRAMANI
his mission as Microsoft's UK marketing director. In the course of our interview, he prefixes his...are sitting in a hotel bar on the eve of the launch of Microsoft's Tablet PC, a laptop computer that doubles ... industry cliche. Microsoft has commissioned Aardman Animations to come up with a number of 'emoticons ... the M4 corridor from his previous employer Oracle to Microsoft to Sol Campbell's defection from Spurs ...
NEWS BRIEFS: Neverfail marketing director leaves company
05 Dec 2002
Microsoft's former director of corporate marketing Shaun Orpen has left his position as global
MEDIA FORUM: Are winner-takes-all pitches really adding value?
29 Nov 2002 | by ALASDAIR REID
Microsoft is the latest client to ask media owners to bid against each other on a winner...as quaintly unique as we've come to believe. Last week, Microsoft announced that it had given all national ... series of special supplements. Nick McGrath, Microsoft's group marketing manager, says it had decided ...
REVIEW: EHS Brann is on alert
29 Nov 2002
EHS Brann is on alert following the news that Microsoft is reviewing its direct marketing account
Microsoft hunts agency for £10m job
28 Nov 2002 | by RAVI CHANDIRAMANI
Microsoft has ended its seven-year relationship with direct marketing agency EHS Brann and put its...promotion. Microsoft doesn't currently have a retained sales promotion agency. Microsoft's above ...
Radio Times to produce tailored edition for NTL viewers
27 Nov 2002 | by Claire Billings,
LONDON - NTL has signed a deal with BBC Worldwide that will see a tailored version of weekly TV...The new weekly will contain programming for channels carried on NTL, including the UK's terrestrial stations, as well as information about NTL services and offers, news, features and celebrity interviews. It is the first time BBC Worldwide has produced an exclusive version of the Radio Times for a ...
HOTLINE: The Telegraph Group wins pitch
22 Nov 2002
for Microsoft's launch of its "Amazing PC" consumer marketing concept. Three Microsoft-sponsored 16-page tabloid
STOP PRESS: Microsoft teams up with retail and technology partners
21 Nov 2002
Microsoft has teamed up with 18 retail and technology partners to launch a campaign called 'Amazing
Telegraph scoops six-figure Microsoft deal
20 Nov 2002 | by Claire Billings,
LONDON - Telegraph Group has scooped a deal with Microsoft to be the software giant's main media...Microsoft-sponsored tabloid supplements. The first will be an advertorial, while the second and third issues ... and marketing to support the "Amazing PC" campaign, which is the name being applied to Microsoft partners ... of the supplements will carry a competition offering the chance to win an "Amazing PC". Nick McGrath, Microsoft ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
