to remove filtersMyTravelLite hires Bargain Hunt star for ad campaign
12 Dec 2002
David Dickinson, the perma-tanned host of BBC1's Bargain Hunt, is to become the advertising face
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Mediaedge:cia launches branding campaign for Kuoni
13 Dec 2002 | by Jennifer Whitehead,
in the travel sections of the national press. Hamish Davies, business director at Mediaedge:cia, said: "This ...
Thomson signs stars for cruise facelift
12 Dec 2002 | by DANIEL ROGERS
on a host of TV programmes including BBC1's Changing Rooms and House Invaders. Goolden, a wine expert, made her name on the BBC's Food Drink programme in the 80s. Thomson's cruise menus will describe her ...
CAMPAIGN MEDIA AWARDS: The Capital Radio Group Award - Best Use of Research - British Airways
29 Nov 2002
CREATIVE AGENCY: M C Saatchi CREATIVE DIRECTOR: Simon Dicketts ACCOUNT DIRECTOR: Victoria Davies ...
Nectar sparks row with sign-up claim
20 Nov 2002 | by Mark Kleinman,
The row, which centres on millions of "unknown" Nectar users, breaks as Sainsbury's chief executive Sir Peter Davis prepares to make an upbeat statement today about Nectar's impact on the supermarket's half-year results. Doubt emerged about Nectar's announcement as industry sources suggested ...
Quadrophenia star Daniels to voice black cab campaign
07 Oct 2002 | by Jennifer Whitehead,
in Sky One's comedy 'Time Gentleman, Please' and Tony Marchant's BBC drama 'Holding On'. If you have ...
Bmibaby takes on East Midlands Airport marketer
12 Sep 2002
Sue Underwood will report to managing director Tony Davis and manage the airline's advertising strategy through Partners BDDH. Underwood has been at EMA, British Midland's headquarters, for 15 years and previously held sales manager roles in the travel industry. Bmibaby has bases at EMA and Cardiff ...
Expedia hunts for top marketer as Smith leaves job
05 Sep 2002
activity. Expedia is 70% owned by Microsoft, where Smith worked before she was seconded to oversee ...
Australia lobbies lagers to discard country's cliches
29 Aug 2002 | by DANIEL ROGERS
The discussions come as new ATC marketing director Paul Davies attempts to attract more high-spending visitors. Tony Mayell, the ATC's general manager for Europe, said imagery of beer-swilling blokes could have a negative effect on its attempts to lure ...
BRAND HEALTH CHECK: Australia - Can the Aussies bring in upmarket tourists?
29 Aug 2002 | by DANIEL ROGERS
the barriers to purchase, says Paul Davies, who joined the Australian Tourist Commission (ATC) as European marketing director at the beginning of the year. Davies recognises that while the country is a growing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
