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Royal Mail dispatches first commercial Matter box

The box will contain a DVD cleaning cloth provided by LoveFilm, a roaring fireplace DVD by Diageo, an O2 SIM card pack, bath products by Original Source, a Cadbury granola bar and book samples from Harper Collins and BBC Audio Books. The Matter box concept, created by Matter Media, was tested earlier ...

Soil Association runs 'rejoin' push

of BBC television's Gardener's World until May this year, said he viewed the term 'organic' in relation ...

Finalists named for Blutopia challenge

at Centrica, and Huw Davies, managing director of Huw Davies Partnership. Richard Lee, managing director ...

Direct mail creative wins ideas marketplace award

LONDON - Advertising ideas marketplace OpenAd.net has awarded British creative Angie Davies...The brief was to create a direct mail package that educated potential donors about Dress for Success's work and convince them to support the cause. Dress for Success helps disadvantaged women achieve economic independence. Davies, who is a senior designer at London design firm The Set Up, won ...

BP kicks off pitch for global DM brief

The fuel giant has contacted agencies with a view to holding a first round of meetings in August. Jacky Davies, the marketing services procurement director at BP, is handling the process and is understood to be seeking agencies with a network of offices across the world. The successful agencies ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.