04 Sep 2009
, the head of media, EMEA, at Microsoft Xbox, argues that
there is hope for C4 in its programming track ...
or
protect its income." YES - Paul Evans, head of media, EMEA, Microsoft Xbox "A change in approach ...
million for drama is a start but, right now, the contrast
between the BBC's resources and its commercial ...
01 Jul 2009
| by Scott Billings
traditional advertising also has implications for a client's strategic needs, says Jon Davies, managing ...
strategy underpinning and supporting the design work, claims Davies. The whole story Bob Blandford ...
-savings, materials, innovation and so on - whatever helps their business,' says Davies. Materials are a key factor ...
31 Mar 2009
| by David Benady
was the third-biggest spender in the sector, with a budget of just over 7m. Microsoft and Dell make the top 10 ...
and the best use of formats such as online video and other types of rich media. Microsoft's central ...