20 Dec 2010
| by Sara Kimberley
Microsoft is running a series of ad stings in conjunction with other brands on Channel 4 over...and Earl, Microsoft will run its own ads, but also point to other brand advertising, using stings ...
, with an Orange app clearly visible.
Paul Davies, director of marketing communications, Microsoft, said: "This ...
14 Dec 2010
| by Maisie McCabe
The BBC has committed to consulting commercial media owners on its programming and investment plans...As part of the new strategy the BBC will regularly engage with the industry in areas of greatest ...
to initiatives that are likely to require Trust approval.
The BBC will also publish an annual business plan and an annual budget that will provide greater details about the BBC's plans for each of its services and how ...
08 Dec 2010
| by Sarah Shearman
Microsoft has announced plans to add a privacy feature to its Windows Internet Explorer 9 (IE9...empowering consumers and online industry needs.
It will be available in the UK when Microsoft rolls out the full version of the browser. Microsoft has not confirmed when this will be. Microsoft partnered with animated band Gorillaz for the Beta launch of IE9 in September . As part of the tie-up Microsoft launched ...
06 Dec 2010
| by Maisie McCabe
BBC Worldwide has appointed Mindshare international business director Guy Hughes...In his new role Hughes-Wilson will manage the London sales team of BBC Advertising, which sells ads against BBC World News and BBC.com, working with clients in the UK, Germany, Switzerland and the Nordic countries.
As regional sales director Hughes-Wilson will work closely with the BBC s editorial ...
02 Dec 2010
| by Maisie McCabe
Jana Bennett, director of BBC Vision and TV chief at the BBC, is to join the corporation...Bennett will take up her new role in February 2011 and will have responsibility for BBC Worldwide s wholly-owned BBC-branded international channels and for its 50% shareholding in digital TV broadcaster ...
of BBC Worldwide s multiplatform distribution strategy for delivering British TV content internationally ...
29 Nov 2010
| by Daniel Farey-Jones
The BBC has reacted to the commercial radio industry's calls to rein back its services...sector know John well, know he's got the best interests of radio at heart and will not let the BBC off the hook. At the same time, the BBC knows he's got the best interests of radio at heart and he's not going to recommend things that would damage the BBC." Commercial radio trade body RadioCentre was largely positive ...
23 Nov 2010
| by Nikki Wicks
The BBC risks lowering its standards by inviting Katie Price to guest host Radio 4's highly...to which BBC Radio 4 should avoid lowering itself. While it will get some headlines, I don t think ...
19 Nov 2010
| by Sarah Shearman
Microsoft Advertising has appointed James Hayr as its new head of specialist sales....Hayr joins Microsoft from Natmag Engage, where he was strategic sales director across all Natmag ...
together under one central creative media division.
Hayr will be based in Microsoft's London office and will report to Chris Maples, UK commercial director, Microsoft Advertising.
Hayr will be in charge ...
19 Nov 2010
| by Maisie McCabe
Microsoft is to sponsor the 'Absolute Radio Advent Calendar' and give away a different prize every...consoles, TVs, toys, gadgets and special family Christmas hampers as well as copies of Microsoft Office ...
.
The 'Absolute Radio Advent Calendar' is the second part of a two-part deal with Microsoft which started with a ...
Show.
Microsoft is a significant radio advertiser and current activity for its brands includes ...
19 Nov 2010
June 2009: Microsoft's chief executive, Steve Ballmer, announces plans
for the launch of a motion ...
throughout the noughties - and Microsoft had responded by
buying the in-game advertising specialist Massive Inc for $400
million in 2006. But three years later, Microsoft denies speculation
that it has become ...
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