Facebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
in print, TV and digital at Primedia, MTV Networks and Microsoft, she adds: "When I look at my career, I ve ...
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Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
to $116bn. McDonald's cemented its hold on fourth place, rising 15% to $95.2bn, while Microsoft stayed ... Microsoft 76,651 -2% 0 6 Coca-Cola 74,286 1% 1 7 Marlboro ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
Week ) Microsoft has appointed Mandeep Mason , sales director at Nokia-owned Navteq, as director ...
Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
02 Feb 2012 | by Amanda Mackenzie
' if they are to turn around the continent's struggling economie s. - Microsoft founder Bill Gates donated $750m ...
The DIY creative brands
20 Jan 2012 | by Adam Woods
of marketing Sarah Owen, formerly of creative agency BBH and the BBC. 'Everyone who works at 4Creative is a ...
Google ranked top brand and Dove enters top 20
18 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
to recommend the brand. The top-six brands in the index for 2011, which include the BBC, Heinz and Sony ... sector; Microsoft within IT, Skype within the telecoms sector; Post Office within high-street banks ...
Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
16- to 34-year-olds, watched BBC series The Great British Bake Off last year. By comparison, 4.7m ...
What makes a great marketer?
23 Nov 2011 | by Daniel Farey-Jones
of internet marketing at Royal Mail and the BBC. Finally, 101's Phil Rumbol provided an insight into how he ...
Nationwide unleashes Simply Rewards DM campaign
16 Nov 2011 | by John Reynolds
discounts, which include offers for Virgin Holidays, Microsoft-products and Lastminute.com.
RBS Group thanks customers with movie ticket giveaway
19 Oct 2011 | by Matthew Chapman
' is being distributed by Disney UK through Touchstone Pictures, and stars Emma Stone and Viola Davis ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
