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Duncan former top BBC marketer and Channel 4 chief executive, was made managing director of Camelot ...
The company was founded by former Yahoo executives Bassel Ojjeh and Krishna Uppala in March 2010. NPario has worked to collate massive data sets for clients such as Microsoft, Yahoo, Adobe, Oracle and Electronic Arts. It will now collate online and offline data for WPP's Media Innovation Group and Kantar ...
Subscribers to Future s Xbox 360: Official Xbox Magazine and Xbox World 360 will find the back-page spread and back page of their December issues carrying three ads for Microsoft Game Studio s 'Fable III' addressing them with their full name. Two of the executions feature a different leader of the game ...
. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
advertising. Consider developments such as Project Canvas, involving the BBC, ITV, Channel 4, Five, BT ...
LONDON - The BBC has appointed EHS 4D to its roster as it looks to identify new ways of retaining a...to attract and retain interest in the BBC's portfolio of websites and other online offerings, such as its iPlayer service. The BBC now has access to a greater range of data thanks to the growth in video ... and Comparethemarket.com. News of EHS 4D's appointment coincides with reports that the BBC is holding a pitch for its ...
The pair will oversee all of the agency's main accounts, with a particular focus on Microsoft and Cancer Research UK. They join Tom Powell and Graham Jenks, the creative directors on Ford, who have also been promoted to creative group heads after two years at the agency. The group heads will all ...
brand consultancy, working with companies such as Tesco, HBOS and Microsoft. He said: "Digital ...
LONDON - The BBC has retained Proximity London to handle the direct marketing for its TV Licensing...The agency won the account following a pitch against Rapp and MRM London, and will now be responsible for handling the TV Licensing business for a five-year period. The BBC first indicated ... month, the BBC runs more than 20 different direct marketing campaigns in order to raise awareness ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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