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Ikea turns to Absolute Radio for bedroom promotion

." Elsewhere, Ikea has launched a 60-second TV ad and is running 10-second spots inspired by the 1970s BBC ...

Private View: Mick Mahoney and William Woodhams

Creative Mick Mahoney Executive creative director, Euro RSCG London LoveFilm. Film delivered differently. Really? But I can already download film on iTunes, stream it, order it by phone or online and have it delivered, go to Sky Box Office, Sky Anytime, BT on-demand, 4oD, BBC iPlayer ...

Pick & Turkey league (28 Jan 2011)

1 RKCR/Y R Land Rover Claynation 1 Fallon BBC Radio 4 Film Season ...

Top 10 marketing mishaps of 2010

suggesting ITV should hand over the remainder of its allocated games for the tournament to the BBC. ITV ...

Top 10 marketing moments of 2010

debates, which were hosted by the BBC, ITV and Sky, were the most memorable events in the run-up to voting ...

Multi-channel engagement; where is the money?

This webcast features speakers from the BBC and Aprimo offering a channel-by-channel breakdown

What Next in Digital?

. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...

Old Spice scoops Cannes Film Lions Grand Prix

. Fallon s awards came for its "Bull" spot for BBC Radio 4 and its "A-Team" Goldspot for Orange, while RKCR/Y R won for its "Local Radio" work for the BBC, as well as for the "Fantastic Journey" ad for Virgin ...

Confessions of an internet adman

and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...

A newly converged world

advertising. Consider developments such as Project Canvas, involving the BBC, ITV, Channel 4, Five, BT ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.