Microsoft, Coca Cola, L'Oreal, Nestle, UPS, GlaxoSmithKline and Boots. Most recently, he was responsible for the management of Microsoft s Xbox account across 37 markets, including social media activity around the roll out of the Microsoft Kinect gaming brand. Benoit said: "The chance to work with a client like Procter Gamble ...
Speaking to the BBC s Newsnight after wrapping up a day that included the WPP Group annual general meeting, the chief executive said that examples of how Western Europe could be more competitive can be found in the Asia Pacific region, Latin America and the burgeoning Africa. "If you go and talk to every ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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