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Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012
In the next phase of its development, the iPlayer, the BBC's online service, needs to appeal to a mass audience, according to Daniel Danker, general manager of programmes and on-demand at the BBC ... In the next phase of its development, the iPlayer, the BBC's online service, needs to appeal to a mass ...
The BBC has begun its London 2012 Olympic Games marketing with a campaign by Rainey Kelly Campbell
Duncan former top BBC marketer and Channel 4 chief executive, was made managing director of Camelot ...
, and via outdoor, through press ads and in GP surgeries across the country. Mark Davies, director ...
, culture secretary Jeremy Hunt, and back bencher Louise Mensch. It will air tonight at 5.55pm on BBC Two, 6.50pm on ITV1 and 6.55pm on BBC One. The film was directed by Taylor Made Media founder Sophie Taylor ...
With work from Old Speckled Hen, Trebor, Future You, Nike, Marmite and BBC Proms 2011....it was an ad for the BBC Proms. But I see from the press release that this was actually "a bespoke music ... of being actually funny. BBC Proms sounds like quite a tricky brief. How do you translate the sensations ...
include actress Kristin Davis, supermodel Helena Christensen and TV presenter Zoe Ball. ...
to one million. The campaign aims to halve this figure by 2015. Nick Davies, managing director at EMO ...
... I like those BBC radio trailers shot like promos. I also quite like those ads featuring sports ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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