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The BBC has begun its London 2012 Olympic Games marketing with a campaign by Rainey Kelly Campbell
With work from Old Speckled Hen, Trebor, Future You, Nike, Marmite and BBC Proms 2011....it was an ad for the BBC Proms. But I see from the press release that this was actually "a bespoke music ... of being actually funny. BBC Proms sounds like quite a tricky brief. How do you translate the sensations ...
... I like those BBC radio trailers shot like promos. I also quite like those ads featuring sports ...
The campaign highlights the case of Troy Davis, a man who has been on death row for 19 years in the US, despite serious doubts about his conviction. The posters are displayed on fence railings. From the front view, you see nothing but bars. Troy s face only becomes visible from an angle. A plaque ...
after Windsor leaves the BBC and ends her 16-year reign as Eastenders Peggy Mitchell. The TV ad ...
The ad reassures the target audience of young adults and families that no training is necessary to take part in the event and is fronted by BBC Breakfast news personalities Bill Turnbell and Sian Williams. Future trails will star weather presenter Jay Wynne, Claudia Winkleman, and Steve Jones. ...
The cast of Eastenders break into song in this new TV spot encouraging people to get involved in fundraising for Children in Need.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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