BBC 'blast studio' by Fallon
12 May 2009
The BBC has launched an interactive art installation promoting its creative learning initiative
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Regulator rules against Microsoft study guide ad
07 Oct 2009 | by Hadassah Nymark
Microsoft, the advertising company, said it had understood the book was not available in the UK but had since realised this was not the case. It confirmed the discount was limited to the US, which it said was explained when consumers visited the relevant website. The ASA felt the ad did not go far ...
NatMag and Hachette tipped as early contenders for BBC Magazines
29 Sep 2010 | by Katherine Levy
It's official - BBC Magazines and its portfolio of 35 titles are up for sale, or as the BBC prefer...The BBC Trust officially rubber-stamped the move in principle last week, ending months of speculation. The sales process is likely to be complicated by the BBC's desire to retain some control over ... the best portfolio fit with BBC Magazines. It would complement and add to the current portfolio, rather ...
BBC 'winter olympics' by RKCR/Y&R
26 Jan 2010
The BBC has launched a TV, radio and online campaign to build up anticipation for the Winter
BBC One 'Bang Goes the Theory' by Red Bee Media
27 Jul 2009
Red Bee Media has created this new print campaign to promote new BBC One science series, Bang Goes
Paper Round (01 July) - Murray holds his game and BBC reveals star pay
01 Jul 2010 | by Sarah Johnson
Elsewhere on the covers of the nationals, the BBC has agreed to reveal the salaries of its stars in a bid for "greater transparency" reports the Daily Mirror and The Daily Telegraph . Ryanair could introduce "vertical seats" in an attempt to cram more passengers onto short haul flights, claims ...
Xbox 'Fable III: Kingmaker' by McCann London
06 Oct 2010
Microsoft has launched a new campaign to launch its Fable III video game.
CBBC 'crack a joke' by TH_NK
04 Aug 2011
CBBC, the BBC's children's strand, has launched an online game called "Crack a joke" by the digital.... The work was part of the BBC s @North initiative to engage regional agencies. The copy was written by the BBC children s department and the art ?director was Gary Glozier. ...
Paper Round (18 March) - Which clients are advertising in the national press?
18 Mar 2011 | by Calvin Lau
Marks & Spencer advertises its Wardrobe Clear Out event, while Sainsbury's and BBC One promote...-store. The supermarket advertises in the Daily Express, Daily Mail and The Sun. The BBC flags up its 'Comic Relief: Funny for Money' special tonight on BBC One in The Independent. Marie Curie Cancer Care promotes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
