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The Week: People news - Baylay takes on BBC role

Sharon Baylay, Microsoft's former online services manager, has joined the BBC as its director

BBC appoints new marketing director Baylay

LONDON - The BBC has appointed ex-Microsoft marketer Sharon Baylay as its new director of its...Baylay will join the executive board in May, filling the role left vacant since Tim Davie was promoted to director of BBC audio and music last July. As the general manager of Microsoft s Online ... , including the acquisition of Multimap. Since joining Microsoft in 1993, Baylay has also held marketing ...

Tim Davie takes up BBC audio role

LONDON - BBC communications and marketing director Tim Davie has been appointed as the corporation...He replaces Jenny Abramsky, who is leaving to become chair of the Heritage Lottery Fund. Davie will oversee a budget of 200 million across all BBC radio stations. He said: 'As a passionate advocate of radio, I am excited by the challenge of continuing to deliver not only distinctive BBC services ...

Davie to oversee BBC marketing department cutbacks

One of the first tasks facing Tim Davie, the newly appointed director of marketing, communications...Ahead of its Charter Review, the BBC has promised to pare down its ancillary non ... . It has been estimated that up to a quarter of Davie's 480 marketing staff will lose their jobs to help deliver the £320 million savings promised by the BBC director-general, Mark Thompson. He will also ...

Davies Committee to call for digital licence to fund BBC

when the Davies Committee files its report on the future funding of the BBC at the end of this week....when the Davies Committee files its report on the future funding of the BBC at the end of this week. The Government committee, chaired by the economist, Gavyn Davies, is expected to recommend an extra pounds 15 ... drawn up proposals to raise new funds through the privatisation of some of the BBC s assets ...

Hotline: Microsoft announces appointment

Microsoft has announced that Mitch Davis, the founder of its in-game ad subsidiary, Massive, Inc

Chris Dobson leaves Microsoft for BBC Worldwide

LONDON - Chris Dobson, Microsoft's UK commercial head, is leaving the internet giant to join BBC...Dobson will take on an as yet unspecified senior global sales position at the BBC's commercial arm. The move will make Chris Ward, Microsoft UK's commercial director, the company's leading commercial representative. Dobson, who has been with Microsoft for seven years, is vice-president of Microsoft UK Online ...

Media: All about ... The BBC's marketing activity

of the BBC's MC&A division. Tim Davie, the previous director of the division, was promoted last July to director of BBC audio and music. The Microsoft marketer Sharon Baylay takes over this month, and her ... You know that times are hard when the BBC is making cutbacks. Unlike its commercial rivals ...

Media: Russell Davies

TV programme on the BBC: you fade out for an ad break, then immediately fade back in. It s odd ...

Response to Davies report slams BBC’s digital licence idea

as the broadcasting industry tabled its response to the Davies Committee report on the funding of the BBC....as the broadcasting industry tabled its response to the Davies Committee report on the funding of the BBC. ITV has firmly rejected the idea of a licence fee for digital television viewers, which the Davies ... . The issue of the BBC s commercial activities has also come under scrutiny following the Davies Committee ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.