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Microsoft head of PR Hugh Davies is quitting, to be replaced by Alison Campbell, ex-PR director...Davies, a former Cohn Wolfe director, was unavailable for comment. But retained corporate agency Edelman said Davies would work alongside Campbell – who started this week – for at least three months. Campbell, who oversees a team of six, reports to Microsoft business and marketing officer Nick ...
Chris Dobson, Microsoft's UK commercial head, is leaving the computing giant to join BBC Worldwide....Dobson will take on an as-yet-unspecified senior global sales position at the BBC's commercial arm. The move will make Chris Ward, Microsoft UK's commercial director, the company's leading commercial representative. Ward was appointed earlier this month to head Microsoft's restructured UK commercial division ...
credited with creating the BBC's iPlayer. In his second of two years at Microsoft, the company spent 38m ... as Microsoft - a brand that once reigned supreme over the technology sector - and the senior players departing ... figurehead famous for launching the BBC iPlayer, who is set to join embattled Johnston Press as chief ...
Microsoft is set to broaden its battle with Google this week as it pushes ahead with online ... has launched a scathing attack on the slipping standards and incompetence at the BBC that prompted him to leave the corporation after 20 years. Source: Daily Mail A top BBC executive and the former ...
Microsoft is launching its debut umbrella marketing campaign, featuring a range of consumer brands...being supported online. Paul Davies, Microsoft s director of marketing communications, said consumers ... being used in a living room, as Microsoft targets families in the run-up to Christmas. A 30-second TV ... think bringing them together for this campaign differentiates us, he added. Microsoft indicated ...
newspaper man such as Davies seems to emphasise this. The breadth of Microsoft Advertising's portfolio ... The late James Graham Ballard is one of the few people who would find any inspiration in Microsoft ... and that, even to an agnostic, there's a life that extends beyond the reach of Microsoft - Hart is rather ...
Microsoft has taken first place in this year's Superbrands Awards, intended to recognise...Other brands that were included in the top 10 Superbrands list were the BBC, British Airways, Mercedes-Benz, Porsche, Marks & Spencer, Google, Heinz, Duracell and Sony. This year saw consumers contributing to the final decision on the winners for the first time. Two thousand people were asked ...
LONDON - Microsoft Advertising has created a branded website for Epson called Experts for Better...Experts for Better Business will run for five months on Microsoft's MSN platform, spanning ten ... . The site, which was developed by Microsoft Advertising's branded entertainment and experiences team (BEET ... , the small business guru and one of the investors on the BBC's 'Dragon's Den'. Users can ask Meaden ...
Microsoft has bought the computer game advertising company Massive Inc in a deal estimated...in real life, such as on posters, television screens and packaging. Microsoft is also examining how ... . "Joining forces with Microsoft will allow Massive to deliver even greater benefits for advertisers, game developers and gamers through one of the world's largest, most comprehensive online networks," Mitchell Davis ...
Microsoft is running a series of ad stings in conjunction with other brands on Channel 4 over..., with an Orange app clearly visible. Paul Davies, director of marketing communications, Microsoft, said: "This ... and Earl, Microsoft will run its own ads, but also point to other brand advertising, using stings ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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