Chris McDonough, marketing director at Molson Coors, on regaining momemtum and disruptive marketing
04 Aug 2011 | by Gemma Charles
Coors' marketing department did before his arrival. Beattie McGuinness Bungay, the agency behind ...
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by Professor Geoff Beattie, head of school and dean of Psychological Sciences at the University of Manchester ...
Coors' marketing department did before his arrival. Beattie McGuinness Bungay, the agency behind ...
. Earlier this year, Novartis appointed Beattie McGuinness Bungay to produce a television campaign ...
place was Wall's 'We only select the best bits' by Beattie McGuinness Bungay. The nominated slogans ...
and dropped ad agency Beattie McGuinness Bungay in favour of VCCP, albeit retaining the ad campaign featuring ...
The brand plans to launch its first TV campaign for more than 15 years in an attempt to capitalise on UK consumers' new-found appetite for antiseptic products. The brand, which is owned by Novartis Consumer Health, has appointed Beattie Mc Guinness Bungay to create the activity. It previously used ...
, a decrease of 6.2%. E. Scott Beattie, chairman, president and chief executive of Elizabeth Arden ...
continued to use comedian Paddy McGuinness in the brand's advertising, but has also incorporated a focus ...
. This included the 'Beattie' executions featuring Maureen Lipman, which were aimed at highlighting different ...
LONDON - David Bain, planning partner at Beattie McGuinness Bungay, reviews the latest Persil
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.