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The Week: DDB London picks up global Flora and Becel ad brief

Unilever has appointed DDB London to handle a global advertising brief for its Flora and Becel...to use Flora's brand idea of heart health. BBH has handled the Flora and Becel accounts since 2004 ...

Unilever awards BBH £25m Euro Flora

in Asia. The brand is known as Becel in most European markets and Flora in the UK, Spain and central ...

Unilever calls global review of £25m Flora ad account

, while in Germany and The Netherlands and some other European markets it is known as Becel. In France ...

Lowe faces threat to Flora business

, while in Germany and The Netherlands and some other European markets it is known as Becel. In France ...

OgilvyOne's Rona departs for Tribal DDB

Rona, who is still at the WPP agency, will join Tribal DDB in February and will be responsible for expanding the agency and driving digital growth across the DDB Group. At OgilvyOne Rona is responsible for overseeing the Unilever digital marketing account for brands such as Dove, Persil, Flora/Becel, Hellman ...

Top Performers of 2004: International Creative Network of the Year - BBH

of Unilever - Signal/Mentadent and Becel/Flora - worth a combined £55 million. Unilever also awarded BBH ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.