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Flora Becel Pro-activ 'Number1' by BBH
26 Feb 2009
Unilever has launched a TV campaign to position Flora Becel Pro-activ as a healthy alternative to traditional spread and milk drink products. The light-hearted commercials, created by Bartle Bogle Hegarty, highlight the products healthy benefits for lowering blood cholesterol. The campaign, which ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
