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LONDON - The German agency Scholz & Friends has created a poster campaign for Becks Modelling Clay, featuring clay models of people from opposing religious and racial backgrounds living together in harmony.
David Beckham and Pepsi have ended their ten-year association, following a mutual decision by both parties to part ways. Pepsi is the latest sponsor to split with the football star, after his decision to sign a deal with Major League Soccer's LA Galaxy in 2007 triggered the end of his sponsorship...
LONDON - Liverpool and England midfielder Steven Gerrard takes down a clay pigeon with a football in one of four new Adidas virals.
The footballer David Beckham has signed a deal with the global fashion brand Giorgio Armani to become an ambassador for its Emporio underwear collection. The multimillion-pound deal will run for three years, and will provide the star with a share of product sales as well as an annual sponsorship income....
Lindsey Clay, the chief talent officer at JWT, has been appointed as the marketing communications director of Thinkbox, the commercial television marketing body.
JWT has promoted Lindsey Clay to the position of chief talent officer. In her new role, she will be responsible for attracting, recruiting, retaining and developing talent within the agency.
If nothing else, the Easter of 2004 will be remembered for the tales of David Beckham's alleged off-field antics. Even if you had been marooned on a desert island for the past three weeks, or off ski-ing like the majority of the ad industry, it would have been impossible not to have caught wind of the...
LONDON - Scottish Courage has ended one of the most protracted pitches of recent years with the appointment of M&C Saatchi to handle creative work on the Beck's premium beer brand.
- Fallon has been knocked off the final shortlist for the 4 million Becks account following a final shoot-out against D Arcy.
- Fallon has been knocked off the final shortlist for the 4 million Becks account following a final shoot-out against D Arcy.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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