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Agency concern over post-COI plan

their business model." However, worries remain about the new contract frameworks being established ...

All about ... Facebook's future

for digital display advertising. The Facebook business model - It's fascinating that the Facebook business model (or the version that filters through to media agencies, which is probably as good as we ...

Adland must find its maternal instinct

, according to many studies, as a positive benefit to both their businesses and as role models ...

Inside: Critical mass

's features. Critical Mass has also used the first-person approach with Nissan's Versa model to show ... collaborative working model where they have effectively become one team. The client and agency co-locate, co ... Mass ensured that on launch day, Nissan received one reservation for the model every 20 seconds ...

Samsung Olympic spot invites people to 'take part'

on Facebook starring David Beckham, which pushes the features of the Samsung Galaxy Note model. Creative ...

Zenith wins £3m Armani UK media account

The Publicis Groupe-owned media agency was handed the business without a pitch after Armani opted to change its model of handling media in-house. The appointment includes all Armani sub-brands across fashion, accessories, fragrances and watches. These include Emporio Armani, Giorgio Armani, Armani Jeans ...

The Advocates - Parslow planning to electrify the UK car market

-buyers that the Japanese marque's all-electric Leaf model will not leave them stranded on the hard shoulder with a flat...- not with new models to launch and a whole new brand positioning to oversee. And then he faces the not ... in the UK, success having been driven by exceptional demand for established models such as the Qashqai ... a lot to do with what has been insufficient cohesion in Nissan's model range. Parslow concedes ...

What can the merging of TV and online bring?

's what people want. The one-to-many broadcast model is being enhanced by the power of the broadband one-to-one model. This manifests itself in the twin-screening phenomenon, allowing online to close the feedback ... -buying heritage with the auction-buying model that prevails online. Where volume and relationships meet technology ...

Claire Beale: Facebook ad sceptics put new spin on the IPO

on mobile, where it has been slow to develop a convincing ad model. And history suggests platform leaders ...

Sands and Standard eye glory in Olympics year

engineered the Standard's new business model, turning it into a freesheet, upping its print run in increments ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.