Anne de Schweinitz to lead Fleishman-Hillard global health division
03 May 2012 | by Hannah Crown
: 'The continuing evolution of healthcare technology, policy and patient care models provide tremendous ...
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GPs reject plans to overhaul PR in NHS
24 May 2012 | by John Owens
Plans for a centralised 'hub and spoke' model, revealed by PRWeek (17 June, 2011) were knocked ... and Engagement Service model was designed to ensure comms kept up with a restructure of healthcare in the UK ... , the model would have seen a single centralised comms group offering support to locally based teams ...
Breakthrough Breast Cancer 'buy it, fight it' by The Brooklyn Brothers
27 Apr 2012
models Georgia May Jagger and Pixie Geldof.
Unilever launches global charity foundation
27 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
-private partnership that aims to create a sustainable model to improve nutrition, health and livelihoods in Bangladesh ...
Government to consult industry over future of COI
05 Jan 2011 | by Gemma Charles
It has sent industry bodies, advertisers and media owners a request for written evidence on a number of key proposals, as part of the ongoing review of government communications. These include the plans floated last year on the introduction of a US-style ad council model and a payment by results ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
- they get data. Facebook is changing the digital display model in front of our eyes." Agencies need ... publishers based on engagement rather than a CPM model. Working out what engagement means is the new ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
) will flourish. Decentralised marketing models are developing, and its proponents are data rich, always ... and inherently open models to find customers. As a result of existing marketing experiments, we believe similar models will be created in established businesses as managers seek to continuously test and learn ...
I've Got A Brand New Combine Harvester
25 Jun 2010 | by Giles Hedger and Marc Giusti, Leo Burnett
to leave behind the hindrances of production-based business models and frustrating industry pigeon holing ... and strategic. This 20 per cent can now join a creative agency model that's entirely opposite. So what would ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and Google are all investing in various hardware, software and partnership models. Will this future TV ... developed by brands that are no longer constrained by old linear programme formats and models. TV ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
, is hard to find. There is a better way. Value and profit are driven by production The new model ... for digital. Building perfect driving machines is complicated. The model works because manufacturers hang ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
