to remove filtersNEWS: Agent Provocateur inspires BST-BDDP to create risque ad
24 Nov 1995
with a besuited young businessman walking past the shop. Enticed by a group of sexy models in raunchy ...
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NEWS: Levi’s to unveil first heroine in new 501 jeans commercial
01 Dec 1995 | by JOHN OWEN
Levi s unveils its first 501 heroine in the latest TV and cinema commercial from Bartle Bogle Hegarty, which breaks on Friday. Ten years after Nick Kamen dropped his trousers in BBH s first Original Jeans spot, launderette , the 16-year-old Russian model, Kristina Semenovskaia, stars ...
MARKETING TECHNIQUE: PUBLIC RELATIONS; Playing with fire
23 Nov 1995 | by BEN ABRAHAMS
Wonderbra model. Three of these ads used sex, two used celebrities and two used controversy ... . While there appears to be no single model for success, a look at several successfully promoted ...
NEWS: Gossard advances bra war
10 Nov 1995 | by JOHN TYLEE
Gossard is launching a new offensive in the bra war by adopting the widget jingle from the John Smith s beer commercial to launch its Ultrabra Perfection range. The new product claims to combine cleavage with comfort, a feature illustrated by a model twisting and turning because her bra ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
