M&C Saatchi wins Beck’s beer account
22 Feb 2001
Scottish Courage has appointed M 9.7m Beck’s beer account following a final two-way pitch against WWP Group’s J Walter Thompson.
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Quay West has been appointed to handle PR for the Clay Pigeon Shooting Association. The agency's three-strong team will be led by Barry Whichello, who reports to Emilio Orduna, the association's executive director. The agency is tasked with boosting CPSA membership.
Scottish Courage has appointed M 9.7m Beck’s beer account following a final two-way pitch against WWP Group’s J Walter Thompson.
LONDON - Scottish Courage has ended one of the most protracted pitches of recent years with the appointment of M&C Saatchi to handle creative work on the Beck's premium beer brand.
Surrey-based sports sponsorship PR consultancy Craigie Taylor International has won a major piece of business from brewing giant Scottish Courage.
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