2002 IPA EFFECTIVENESS AWARDS: SILVER AWARD - THE DAIRY COUNCIL
05 Dec 2002
. Modelling shows that it contributed 121 litres after 12 months and 266m litres after 18 months. Dairies ...
. Econometric modelling shows the £25m spent on TV advertising from January 1999 to June 2001 increased sales ...
. Modelling shows that it contributed 121 litres after 12 months and 266m litres after 18 months. Dairies ...
campaign was £12.8m, econometric modelling puts returns from the ads at £47m. Returns from PR activity have ...
quality that people will willingly sacrifice something to drink it. Econometric modelling identifies ...
, the photographer Saul Leiter needed a pumpkin big enough to fit over a model's head. He failed to find one large ...
the FA's income distribution model. "The whole basis of FA Partners is to connect the top of the game ...
September 2002, featuring the 26-year-old Russian model Inna Zobova as the latest in a line of "brand ...
shaken by the dotcom crash that's still the basic business model. Plus, of course, it has its own ...
doing that extraordinarily stupid walk that models do in fashion shows. "Remember life's one long ...
will feature the one-time Wonderbra model Caprice with her long blonde locks shaved off.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.