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INTERNATIONAL: WS wins Siemens brief following a 12-month hiatus

on the returned account will mainly involve PR for new mobile phone models. 'They have a strong product roll ... ,' he said. This will include models under the XELIBRI name, a brand of 'fashion accessory' phones ...

INTERNATIONAL BRIEF: Siemens appoints Weber Shandwick

-year incumbent Hill Knowlton. Work on the account will involve PR for new mobile phone models

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.