of marketing but must develop its range of competencies (and its business model). More than anything, it needs ...
The appointment comes ahead of a major product offensive between now and 2010. GM is planning to launch 45 models in Europe over the next five years, boosting the ranges of its Vauxhall, Chevrolet and Opal marques. Universal McCann will take responsibility for media in all of its European markets ...
the body of a model. At the ABF annual general meeting on 10 December, chairman Martin Adamson said ...
encouraging children to crawl into vehicles in showrooms and find furry characters hidden in the model's 39 ...
the rounds is that the Standard has looked hard and long at its business model and decided that something ...
the mini-skirt in London, then took 30 outfits to New York. The models stopped traffic on Broadway ...
market. For the weeklies, whose business models are built more on cover price revenue, this is less of a ...
on to the body of a model. At the ABF annual general meeting on December 10, chairman Martin Adamson said ...
it Marketing's Digital Agency of the Year. Over the past 18 months, Republic has honed its model ...
Phaeton model. When users log on to the site, they will be shown the ad, created by digital agency ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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