to remove filtersMarketing League Table: Direct marketing leagues
19 Dec 2007
The JJ Group Founded 1989. Privately owned. Managing director Robert Beck. Clients include ...
Search results for Becks modelling clay
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Marketing League Table: Sales promotion leagues
19 Dec 2007
Founded 1989. Privately owned. Managing director Robert Beck. Clients include British Gas Business ...
Do celebrities make advertising more effective?
23 Nov 2007 | by Vox pop
Sandison. Myleene Klaas has also appeared in recent M S ads and earlier this month red-headed model Lily ... and financial services campaign, following an undercover drugs sting by the News of the World. The model, who ... Mazher Mahmood. In a very similar situation, Fake Bake, the bottled tan firm, recently dropped model ...
Do children need more protection when they are online?
25 Oct 2007 | by Vox pop
adopted by Facebook would create a "new model" for other social networking websites to follow in tackling ...
Marketing League Tables: Digital - Digital leagues
24 Oct 2007 | by David Murphy
. Clients incl BBC, Storm Model Management. www.sequence.co.uk 60 23red Founded 2000. Privately ... Founded 1998. Privately owned. Managing director Dan Clays. Clients include MBNA, T-Mobile, Thomas ...
Marketing League Table: Sales promotion - Sales promotion leagues
10 Oct 2007
Beck. Clients include British Gas Business, Aston Martin, Whitbread. Member ISP, DMA, IPA ...
Direct mail data not clean enough yet
25 Sep 2007 | by Robert McLuhan
is further helping refine models used for future campaigns. Financial services company First Direct has ... , propositions director at Experian Integrated Marketing. It is also important to have robust modelling ...
Nielsen reports 10% drop in direct mail volumes
24 Sep 2007 | by Robert McLuhan
number of clients are taking advantage of sophisticated data modelling, analysis and planning techniques ...
Celebrities designing clothes - how does it influence what shoppers buy?
05 Sep 2007 | by Vox pop
Kate Moss' fashion range is hogging the headlines - and flying off the rails at Topshop - as the model becomes the latest in a line of celebrities to design their own clothing range for a high street ... designed by the fashion icon. The model briefly appeared in the window of the store for about 10 seconds ...
Marketing League Table: Research - Research leagues
05 Sep 2007 | by Mary Cowlett
Integrated Communications Evaluation (ICE), which uses recognition techniques and statistical modelling ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
