Search results for Becks modelling clay

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Aegis retains Pernod Ricard's $200m global media account

. Sarah Fay, chief executive of Carat and Isobar US, said: This summer, Carat reinvented the agency model ...

Joss Stone to be Cadbury's Flake girl

Stone is the first non-model to take on the role of promoting the crumbly chocolate bar. A ... of director Ridley Scott, and starred actress/model Alyssa Sutherland, who appeared in last year s The Devil Wears Prada . Flake girl ads began in the late 1950s and have featured a string of models, including ...

InBev's vice-president of marketing resigns to return to US

The 39-year-old marketer has been with InBev for 10 years in total. During his time in the UK, he was responsible for the launch of Beck s Vier and the introduction of the new family of Artois beers, including Peeterman Artois. Kelly was also responsible for the Pass on something good advertising campaign ...

Measuring a brand's image against consumer experience

of its Prius model a business card carrying key facts about the brand. Others, including Harley ...

CHI nets first media buying accounts

model will be fee- rather than commission-based, which the agency hopes will lead to a more media ...

CHI nets first media buying accounts

model will be fee- rather than commission-based, which the agency hopes will lead to a more media ...

Classic FM hits the bottle with six-figure sponsorship deal

series of moves by GCap Media away from traditional spot advertising and into newer revenue models ...

The Work: New Campaigns - UK

are of the green-fingered persuasion, Proximity created a gardening-themed mailer for the Golf Plus model. The DM ...

The Marketing Society Forum: Do the Ofcom/ASA findings show alcohol ad rules are working?

. Advertising can be one of a number of effective models for reminding the public about responsible drinking. We ...

The year's top 10 legal cases for marketers

was misleading as it showed mainly the Mondeo model, which appeared in the film, but ended by showing the Focus ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.