to remove filtersTesco to offer iPhone in time for Christmas
10 Dec 2009 | by Daniel Farey-Jones
, but to get the top of the range model customers will have to fork out an extra 50. All contracts come ...
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Marks & Spencer Christmas ad cleared of sexism
15 Dec 2009 | by Staff
The ad, which features a host of celebrities, finishes with 'Life on Mars' actor Philip Glenister claiming Christmas would not be the same without "that girl prancing around in her underwear". It then cuts to a shot of scantily-clad model Noemie Lenoir posing in Marks Spencer lingerie. A spokesman ...
Brands begin to dance to the tune of social media
02 Dec 2009 | by Adam Woods
. The first objective of iCrossing's campaign for the model was to tap into conversations about the Prius ... is that by transparently encouraging discussion and debate, the qualities of the Prius are amplified.' Model previews ...
Mark Ritson explains why retailers' own-label sales have hit a plateau, but will continue to grow through new channels
01 Dec 2009 | by Mark Ritson
-water mark for grocery penetration, they will look to expand their private-label model into non ... to expand their private-label model into categories where manufacturer brands are relatively weak ...
Virtual London shopping world launches Monday
26 Nov 2009 | by Jacquie Bowser
. Built using data gathered from laser scanning the city and modelled with video games technology ...
Tesco to sell iPhone in deal with O2
25 Nov 2009 | by Jennifer Whitehead
Tesco Mobile, a 50:50 joint venture with O2, will sell the 3G and 3GS iPhone models in Tesco Phone shops as well as online, through Tesco Direct. A website has been set up by Tesco where customers can pre-register their interest . Tesco Mobile joins O2 and Orange in selling the Apple handset ...
Marks & Spencer marketer to hold live web-chat with customers via Facebook
20 Nov 2009 | by Staff
Philip Glenister's comment about model Noemie Lenoir "prancing about in her underwear ...
M&S Christmas ad receives sexism complaints
18 Nov 2009 | by Staff
The ad, which features a host of celebrities, finishes with Life on Mars actor Philip Glenister claiming that Christmas would not be the same without "that girl prancing around in her underwear". It then cuts to a shot of scantily-clad model Noemie Lenoir posing in Marks Spencer lingerie. A spokesman ...
Special Report, Direct Marketing: charting the route to integration
17 Nov 2009 | by David Benady
shops. 'The fate of the advertising agency model is looking questionable, and the old model is starting ... from other disciplines.' Agency groups are still exploring the best model to deliver integrated ... depth of specialisation,' says Andrews. 'The problem of the generalised ad agency model is that you lack ...
Ads of Christmas past: Retailers are playing it safe by rehashing seasonal ads of yesteryear
17 Nov 2009 | by Bill Britt
, Christmas tree, parties, ice skating, jumpers, Nativity plays. Nostalgia: That M S model in her knickers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
