to remove filtersNeil Jones jumps at chance of a key role at News International
03 Feb 2009 | by Arif Durrani
at is the opportunities surrounding ROI models, where revenues can be shared based on consumer interest, something ...
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Marketing's Customer Publishing League Tables 2009
17 Jun 2009 | by Nicola Clark
the recession better than most because of its commercial model, which encompasses the move to fee ... . In the industry as a whole, customer publishing has reduced its reliance on the advertising-funded model. However ... -funded models. Mark Lonergan, managing director of August Media, says many publishers are reducing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
