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Toyota launches TV ad starring Supergrass singer Gaz Coombes

23 Dec 2010 | by Alex Brownsell

Toyota has unveiled a new TV ad for its Yaris model starring former Supergrass frontman Gaz Coombes.

Thinkbox prepares Harvey the dog TV ad for Christmas

21 Dec 2010 | by Sara Kimberley

Nothing Yet'. Lindsey Clay, marketing director at Thinkbox, said: "It s wonderful to be bringing Harvey ...

Audi to launch A7 Sportback ads during X Factor final

10 Dec 2010 | by Alex Brownsell

Audi is to launch a TV ad for its A7 Sportback model during the live final of 'The X Factor' on ITV

EHS 4D Group: Data - The New Fuel

03 Dec 2010 | by Tash Whitmey and Daniel Floyed, EHS 4D Group

, on the other hand, they certainly don't follow the old model of integration. Where's the key visual? Where do ... more dynamic way that the previous model of integration ever made possible. That's why at 4D, we say ... into the world, that means surrendering control. But to go back to our DNA theme, if you've used the right model ...

Imagination Europe: Transforming Businesses through Creativity

03 Dec 2010 | by Julian Baker, Douglas Broadley and Paul Simonet, Imagination Europe

of agencies refocusing has not been new business models, new styles of remuneration or even new technologies ... across projects and across ideas. Too many old agency business models spend too long servicing clients and not enough surprising them with different sorts of ideas. Too many agency financial models seek to keep ...

MyAgency: Reclaim The Word

03 Dec 2010 | by James Easterbrook, MyAgency

to bounce back. Tough times and broken business models are the new normal. That makes identifying new ways ... and the type of people we hire. That's really where things move from theory into practice. Leaning on the model ... and unlock huge benefits in brand development - Agencies don't own this model but have a valuable role ...

Euro RSCG London: Invent The Future

03 Dec 2010 | by Russ Lidstone and Anthony Edwards, Euro RSCG London

. It's an approach modelled on our best work: integrating big ideas such as "let's colour" for Dulux ... faster rate than the agency model has adapted - Brand Choreography is Euro RSCG London's future ...

Dare: Lessons from the Fat Duck

03 Dec 2010 | by Nick Emmel, Dare

was to launch 'Zebra', a new four-wheel drive model on the Swedish market. Our solution? We created a Zoo ...

Dentsu London: The Hadron Collider

03 Dec 2010 | by Ida Rezvani and Beeker Northam, Dentsu London

, as and when you need them. You need a model where people can flow in and out. The alternative is unsustainable ...

G2 Worldwide: New Beginnings

03 Dec 2010 | by Pietro Leone and Jim Taylor, G2 Worldwide

are promoting and to put technology at the heart of our delivery platforms. A NEW MODEL In addition, we ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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