to remove filtersOmnicom strengthens Google ties with global partnership
15 Jul 2010 | by Mark Banham
to diversify its model away from being perceived as just another search engine. However, it faces a challenge ...
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Coronation Street to broadcast live 50th anniversary episode in December
02 Sep 2010 | by Mark Banham
s Accord model. The last time 'Coronation Street' was broadcast live was to celebrate the 40th ...
Murdoch aims for £30m a year from new ad deal
28 Jun 2010 | by John Reynolds
media agencies it believes the SCC model does not reflect audience delivery and distorts the market ... cost per thousand (CPT) model. A spokesman said: "This is already the prevailing model for many other media businesses, and, as a multi-platform media owner, NI believes that adopting this model will align ...
Lovefilm appoints Airey as non-executive director
01 Jun 2010 | by Mark Banham
model has not only redefined the way people rent and watch movies in the home, its international growth ...
PPA Conference 2010: Bauer shifts away from ad-funded models for online brands
29 Apr 2010 | by John Reynolds
advertising" funded models for its websites in the future, according to one of its senior digital executives...." and that it would "not be investing in pure advertising model sites in the future". The panel were also questioined ... ." There was some agreement across the model on News International's move to put its content behind a paywall. Dell ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
