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University Challenge meets Fight Club - the 2010 APG Battle of Big Thinking reviewed

Greg Nugent s measured reminder of the principles of the Rochdale Pioneers as a model for 21st century ...

Paper Round (03 December) - Which clients are advertising in the national press?

Edifice watch model in a tie-up with Paramount using creative from the Iron Man 2 film to promote ...

EHS 4D Group: Data - The New Fuel

, on the other hand, they certainly don't follow the old model of integration. Where's the key visual? Where do ... more dynamic way that the previous model of integration ever made possible. That's why at 4D, we say ... into the world, that means surrendering control. But to go back to our DNA theme, if you've used the right model ...

Imagination Europe: Transforming Businesses through Creativity

of agencies refocusing has not been new business models, new styles of remuneration or even new technologies ... across projects and across ideas. Too many old agency business models spend too long servicing clients and not enough surprising them with different sorts of ideas. Too many agency financial models seek to keep ...

MyAgency: Reclaim The Word

to bounce back. Tough times and broken business models are the new normal. That makes identifying new ways ... and the type of people we hire. That's really where things move from theory into practice. Leaning on the model ... and unlock huge benefits in brand development - Agencies don't own this model but have a valuable role ...

Euro RSCG London: Invent The Future

. It's an approach modelled on our best work: integrating big ideas such as "let's colour" for Dulux ... faster rate than the agency model has adapted - Brand Choreography is Euro RSCG London's future ...

Dare: Lessons from the Fat Duck

was to launch 'Zebra', a new four-wheel drive model on the Swedish market. Our solution? We created a Zoo ...

Dentsu London: The Hadron Collider

, as and when you need them. You need a model where people can flow in and out. The alternative is unsustainable ...

G2 Worldwide: New Beginnings

are promoting and to put technology at the heart of our delivery platforms. A NEW MODEL In addition, we ...

MBA: Integration Is Dead

purpose in amplifying natural human behaviour and derailing a few business models. "Digital" per se has ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.