10 May 2012
| by Rachel Barnes
model. Gone are the quarterly updates to the City, the knee-jerk reactions to 90-day sales of Flora ...
model.
Magnum uses a lot of social media as it lends itself to it well - young target audience ...
to develop all these models that help us make the decision'. I think that is abdicating responsibility as a ...
02 May 2012
| by Loulla-Mae Eleftheriou-Smith
will be able to pay an additional 1 a month to upgrade to the Azor 5 razor model or an Azor S class five-blade razor for women.
Will King, King of Shaves founder, said the subscription model aimed to help ...
25 Apr 2012
| by Arif Durrani
. "They ve basically changed their whole model now to being an accessible brand, but still a prestige one ...
to Facebook s business model going forward. O2 has also moved the discussion on from merely counting ...
28 Mar 2012
| by Noelle McElhatton
Modelling it's like an econometrics model that isolates all the variables, so you can see what correlates ...
Modelling for the past decade. When we acquired Clairol, it brought in Market Mix Modelling. We've been able ...
27 Mar 2012
| by Gemma Charles
that replacing the lead agency model with one where agency partners receive a brief and hammer out an idea ...
23 Mar 2012
| by Rachel Barnes
wanted to create a world that's inspirational and accessible. It's not just "here's a model"; consumers ...
20 Mar 2012
| by Rachel Barnes
The ads, which feature its Hollywood-actress brand ambassadors Olivia Wilde and Emma Stone, mark a shift away from past campaigns, focusing on storytelling rather than models wearing the products.
It is the brand s first major activity since Julia Goldin was hired as global chief marketing officer 18 months ...
16 Mar 2012
| by Gemma Charles
NOVEMBER
Despite the launch of Lynx's new fragrance, Final Edition, conversation focused on the AAR's ban of a Lynx digital campaign and a separate poster ad.
DECEMBER
Scantily clad models braved London's cold, warning of 'The end of the world', as Final Edition ads generated social coverage ...
14 Mar 2012
| by Mark Thomson, Olympics and international director, Royal Mail
Specificity, or the precision model, is something I came across about five years ago when I
06 Mar 2012
| by Adam Woods
, and this will be based on data insight and technology."
Other platforms
The bulk-buying model merely brings ...