City Republic: Business as unusual?
22 Oct 2008 | by Stephen Foster
, owes the most money. Ford at least has more economic European models it can ship over there but few ...
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Flack's Week: 17 February
17 Feb 2012
when they hired a model to dress up in an over-the-top wedding dress to celebrate the new series of My ...
IT marketing campaigns are gambles that do not pay off
29 Jul 2004 | by Sam Matthews,
strategy because it is only an effective model when there is a direct relationship between sales ... 'shared risk supplier model Use PBR where possible and for PR agencies try a more holistic approach ...
Met ad campaign warns against false phone theft reports
12 Jul 2004 | by Jennifer Whitehead,
of their insurance policies and pick up the latest model of mobile phone for free. Commander Brian Moore, in charge ...
Airlines in the news as Ryanair has to pay out and larger folk have to fork out
21 Jun 2002
excitement... this week Nokia and Sony Ericsson both launched new models of mobile phones. Without offering ... of the Sony Ericsson models is available with a digital camera attached, while full-colour display screens seem to becoming standard. Not only do operators hope that the new models will stimulate sales ...
NEW MEDIA: DESIGN AND CREATIVE - Branding the online shops. Are new-media agencies succeeding in establishing distinct brands? James Curtis asks the top five independents to choose the London building that best sums up their ethos
03 Nov 2000 | by JAMES CURTIS
. The Zinc duo chose to be photographed near Piccadilly's Rock Circus, where a model of Hall's teen idol Marc ...
100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades
02 Dec 1999 | by JANE BAINBRIDGE
- Henry Ford opens the way for mass production cars as his Model T starts rolling off the production ...
Briefs
15 Jul 1999 | by CONOR DIGNAM
branding agency Mountain View as new business director. Mountain View s clients include Beck s Bier ...
Briefs
08 Apr 1999 | by IAN DARBY
stars such as model Caprice. British Airways this week confirmed its move into financial services ...
BUSINESS-TO-BUSINESS IT: Direct connections - Direct sales, branding, PR and the internet are transforming marketing in business-to-business IT. Fran Littlewood reports
27 Aug 1998 | by FRAN LITTLEWOOD
and take note. Dell operates a cheaper sales model which is attractive to an IT-literate corporate ... and tailoring its marketing activities accordingly. Dell s direct model enables it to do this, he ... sales model spend and hope in terms of their marketing budget, he says. Another company keen ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
