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London Fashion Week: Brands on the catwalk

-raising designer garments, the models' endless legs, and the champagne-fuelled after-show parties, however. London ... as tightly as a show-stopping designer dress, it could be a model sponsorship. SWISS DELICE Premium ...

CAMPAIGNS: Stunt - Seafood hat wows Royal Ascot ladies

with the celebrities and racing elite on Ladies Day at Royal Ascot this June was a six-foot-tall model, turning heads ... model Sam Barnett mingled with the crowds at Royal Ascot. Sporting the Young's-branded headgear, Barnett ...

CAMPAIGNS: Judge and Jury - Pointing the finger of blame at World Cup pulling power/Calling on the World Cup as a convenient excuse for poor financial results simply doesn’t wash, says Nick Fitzherbert, director at Ludgate

does it leave Levi-Strauss? Saddled with a role-model whose look is probably not that appealing even ...

CAMPAIGNS: Sponsorship - Beck’s puts its faith in the future of art

Client: Beck s Bier (Scottish Courage)...Client: Beck s Bier (Scottish Courage) Campaign: The Beck s Futures Art Award ... , Beck s - Britain s biggest-selling imported beer - launched a range of new art awards, titled Beck ... . Objectives To raise awareness of Beck s Futures as a new cutting-edge art award. To attract a ...

DIARY: Peretti’s de Rohan struts his stuff for Vinopolis

. The agency was unexpectedly asked to find a couple of models to demonstrate the charms of the sensory wine tasting exhibit , Sensibilia. With no models around - isn t it always the way? - account manager ...

MEDIA: WHAT THE PAPERS SAY; London shows its style is a cut above

marred by controversy over US designer pinching the best models, British designers accuse US ...

CAMPAIGNS: Sponsorship; Miller time for Brit Brat pack

in an overcrowded market with brands such as Budweiser and Becks. A big MGD marketing push began in 1995 ...

CAMPAIGNS: Judge and Jury; Why Lynne Franks PR did Fashion Week a real service

to seating problems, and a lack of super models, Lynne Franks kept its cool. By taking the service ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.