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Lloyds Bank analysts on why media remains significant to economy

living room now has more connected devices than scatter cushions. Business models need to be adapted ... with businesses far more conscious of their cash flow, whilst building business models more around contracted ...

Media Week introduces paid subscription model

Haymarket Business Media has introduced a digital subscription model across its Brand Republic....co.uk, Marketingmagazine.co.uk and Prweek.com/uk have implemented this new model from today. Visitors to Mediaweek ...

Astus restructures for international expansion

Damian Gilmour and marketing and communications director Nathan Beck will continue in their roles ...

Paper Round (5 August) - Which brands are advertising in the national press?

and The Times. The issue features model Kate Moss on its cover for the 30th time. ...

Paper Round (28 July) - Which brands are advertising in the national press?

Mobile phone apps are at the centre of manufacturers' marketing campaigns as models aim to compete...and Sony Ericsson smartphone models. Meanwhile, landline provider Talk Talk claims to have "the UK ...

Paper Round (26 July) - Which brands are advertising in the national press?

in The Guardian while the brand pushes its Megane model in The Daily Telegraph. Peugeot reveals its "car ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.