to remove filtersAudi presents brand manifesto in global campaign
18 Apr 2012 | by Alex Brownsell
in cinemas. It follows the launch of a new UK campaign for the brand's A5 model , which harks back ...
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Toyota brings 'Always a Better Way' global positioning to UK
09 May 2012 | by Alex Brownsell
will be extended to ad campaigns in co-ordination with model launches. It does not appear in Toyota s recent ...
VW delays Beetle campaign due to production difficulties
03 Apr 2012 | by Alex Brownsell
Volkswagen has been forced to delay the launch of an ad campaign to promote its latest Beetle model...Believer by US band Smashmouth, and shows footage of the classic Beetle before cutting to the latest model ... assembly plant, which also produces the Jetta, a model that is particularly popular in North America. VW ...
Land Rover launches Discovery 4 spot
02 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
Land Rover has launched a TV spot by Rainey Kelly Campbell Roalfe/Y&R for its Discovery 4 model...campaign in January 2011 to promote its Freelander 2 model . Follow Loulla-Mae Eleftheriou ...
Audi brings 'Vorsprung' position to fore with new TV ad
29 Mar 2012 | by Alex Brownsell
Audi is rolling out a new TV ad for its A5 model, bringing its commitment to its 'Vorsprung Durch...The ad, by Bartle Bogle Hegarty (BBH), harks back to the early days of the brand in the 1920s, depicting Audi as a "design pioneer", all the way through to its current A5 model. Named The Swan , the clip, directed by Oscar-winner Joachim Back, is a reinterpretation of the classic children's tale, 'The ...
Land Rover 'dry-cleaners' by RKCR/Y&R
27 Mar 2012
model and has appointed the former McCann Erickson executive creative director Brian Fraser
Global's Classic FM in £1m deal with Nissan
05 Mar 2012 | by Maisie McCabe
The partnership, which was planned and bought by Omnicom's Manning Gottlieb OMD, will include sponsorship of Classic FM Live events at the Millennium Centre in Cardiff this month, and the Albert Hall in London in April and September. Nissan's Micra and Note models will be the headline sponsors of John ...
Telegraph Media Group in six-figure deal with Kia
05 Mar 2012 | by Nick Batten
The campaign launched on Saturday with what TMG claims to be a media first on the back cover of a magazine a scratchable advertisement with a layer of mud-like latex applied, which readers scratch away to reveal the new Kia car model. The overall deal, understood to be worth a six-figure sum, includes six ...
Renault unifies UK marketing under 'Va va voom' line
14 Feb 2012 | by John Reynolds
Renault is to extend its 'Va va voom' strapline, previously used only for its Clio models, across...other celebrities. The French manufacturer will now use the line to advertise all its models on sale ...
Chevrolet '2012' by Goodby, Silverstein & Partners
06 Feb 2012
its Silverado model in a post-apocalyptic world.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
