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Breakthrough Breast Cancer 'buy it, fight it' by The Brooklyn Brothers

models Georgia May Jagger and Pixie Geldof.

MCAC 'Rhian touches herself' by JWT London

The glamour model Rhian Sugden is fronting an ad for Male Cancer Awareness Campaign....Created by JWT London, the online ad shows the model feeling her body. She finds a pair of testicles in her knickers and checks them for signs of cancer. The ad, hosted on YouTube and at www.touchingmyself.org, was written and art ?directed by Kevin Masters and Miles Bingham, and directed by Rankin at Rankin Film. ...

Private View: Robert Campbell and Arnell Vaughan

the aggregator model is bust. And I think these ads reflect that. We all love the meerkat advertising. But a free ... . There s got to be a better way. Find a new-business model. Add some value to your policies. Service me better ...

Private View: Ben Walker and Nick Meek

the change of tack and the simple messaging, but I hate the model and the styling. This bloke has got "Cannes ...

WDCS 'don't lift the whaling ban' by Cake

model Alice Dellal opposing the lifting of a commercial whaling ban.

Victim Support 'wash away' by MWO

The press ads feature models with messages written in pen on their faces reflecting the feelings of victims of crime and emphasising the notion that all crime leaves a mark that Victim Support aims to help 'wash away.' Mark Hurst, creative director, said: "For the print work we ve used a pop culture ...

Alzheimer's Society 'beauty' by Red Bee Media

The spot, by Red Bee Media, begins in the style of a traditional beauty ad featuring three female models. ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.