Brand barometer: TNT viral campaign reviewed
26 Apr 2012
-minute performance by YouTube star Marquese Scott, who dances near the marque s 208 model. Barclays: Sort out ...
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Samsung Olympic spot invites people to 'take part'
22 May 2012 | by Matthew Chapman
on Facebook starring David Beckham, which pushes the features of the Samsung Galaxy Note model. Creative ...
Reggae Reggae Sauce brought to life in Aardman TV ad
16 Apr 2012 | by Arif Durrani
and required 20kg of clay over a three month period. Roots clay model stands 50 cm tall and is said to be the result of four and a half weeks work by a dedicated team of six model makers. The TV and cinema ...
Global's Classic FM in £1m deal with Nissan
05 Mar 2012 | by Maisie McCabe
The partnership, which was planned and bought by Omnicom's Manning Gottlieb OMD, will include sponsorship of Classic FM Live events at the Millennium Centre in Cardiff this month, and the Albert Hall in London in April and September. Nissan's Micra and Note models will be the headline sponsors of John ...
The Guardian 'The Three Little Pigs' by BBH
29 Feb 2012
The TV, digital and print work is the first by Bartle Bogle Hegarty. The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy tale. It was created by Matt Fitch and Mark Lewis, and directed by Ringan Ledwidge through Rattling ...
Public unruffled by 'sexy' outdoor ads
28 Feb 2012 | by Maisie McCabe
Skimpily dressed models advertising swimwear, lingerie and perfume on billboards do not cause...for the product" by respondents, with only 13% of people said it was offensive. A poster of a model seductively ...
Honda launches interactive online film for 2012 Civic
20 Dec 2011 | by Sara Kimberley
Honda has unveiled an online interactive film to promote the launch of its 2012 Civic model.
BMW prepares global campaign for high-end 6 Series Gran Coupé
15 Dec 2011 | by Alex Brownsell
the premium qualities of the model.
Hornby brings out first TV ad in three years
12 Dec 2011 | by Sara Kimberley
Hornby, the model railway brand, is making a play for Christmas with its first TV ad in three years
BBC Two 'Christmas idents' by Red Bee Media
12 Dec 2011
The idents use a combination of a specially shot model town and animation. James Wood, the BBC head of creative, creative marketing, said: "Red Bee came to us in September with a proactive idea to refresh our Christmas Identity on BBC Two. We worked together on a brief and they came to us ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
