The Year Ahead for ... Technology
12 Jan 2012 | by Jean-Paul Edwards
distribution models. Billions have already been invested and 2012 will show us which bets will pay off. It may ...
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for their own creative. Nor is there just one model for the bigger brands, some of which have dedicated ad ... model from the outside-in, it probably looks slightly strange and unworkable, but actually, for a ... % of its work is generated internally. Its model apparently appeals to ITV, which last month pulled its 7m ...
distribution models. Billions have already been invested and 2012 will show us which bets will pay off. It may ...
at just about every stage of my career and learned that people often model their behaviour ...
paper for Harvard Business Review, Michael E Porter extolled a new model of capitalism based upon 'creating shared value'. In 2012, this redefinition of capitalism, to create a value model where both ...
model? Apple are wise to this and their product launches focus on PR and let news organisations ...
Warehouse, a 58% saving on its full price of 399. Currys and PC World are selling the 64GB model for 329, some 230 cheaper than the full price of the model, and the price of Apple's rival iPad 2 ... to shift stock, meaning both the 16GB and 64GB versions can be bought for $299 ( 191). The 64GB model ...
with his own agency after becoming disillusioned with the traditional consultancy model. Borkowski PR ... super-injunction naming a famous footballer who allegedly had an extra-marital affair with model Imogen ...
HP s first webOS tablet launched in July at $499 ( 320) for the 16GB model and $599 ( 380) for the 32GB model. However, a month later, the computer giant began discounting the TouchPad on sites such as Amazon, giving it a shortlived lift in sales, before HP announced it was to discontinue the tablet ...
Panasonic is yet to reveal a price or marketing strategy for the smartphone, which will use the Android operating system. The model will feature a D-shaped design, a slim bezel with an OLED screen, and will be waterproof. The phone will launch three months before the Olympic Games, although a spokesperson declined ...
, enthusing about its zero working-capital business model. Then I slagged it off in May for failing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.