02 Dec 2010
| by Anne Cassidy
account for its Beck's brand....the advertising for the AB-InBev beer brand Stella Artois, will work on a fully integrated campaign for Beck ...
incumbent Lowe resigned the business.
Beck s has traditionally aimed to align itself with the music and art worlds in its advertising and its major TV campaign, breaking two years ago, was for Beck's Vier ...
08 Oct 2010
| by Mark Banham
IPC Media has sold another two of its specialist titles, Model Collector and Stamp Magazine...Niche monthly title Model Collector, priced at 3.35, recorded an average circulation of 8 ...
to the publishing schedule of either title.
According to IPC, Model Collector is the UK's best-selling, die ...
as readers showcasing their collections."
MyHobbyStore publishes titles including the model ...
26 Jul 2010
| by Sarah Shearman
Ford is the first car manufacturer to use Facebook rather than an auto show to reveal a new model
25 Feb 2011
| by Ed Owen
that are "twice as fast" as previous models..../O standard, which is ideal for the new MacBook Pro."
The models are available in 13-inch, 15-inch and 17 ...
this month, the company revealed its new subscription model, which will take a 30% cut of all transactions made within apps.
Rival Google revealed its own subscription model the following day, which offers ...
16 Jul 2010
| by Alex Brownsell
Vauxhall is rolling out a TV ad campaign for its Corsa model featuring the winner of a social media
10 May 2011
| by Katherine Levy
's iPad, after The New Yorker became the first title to trial the model, according to reports.
02 Sep 2010
| by Mark Banham
Last week incumbent Starcom was dropped by the brewer, which counts Stella Artois, Beck's and Budweiser in its portfolio, as part of the ongoing review of the business.
The incumbent failed to make ...
latest Stella Artois, Budweiser and Beck s campaigns in the UK.
"We are also very pleased that Vizeum ...
17 Jun 2010
| by Mark Banham
handled in-house. The advertiser, which owns the beer brands Stella Artois, Beck's and Budweiser, has ...
handles the advertising account for Stella Artois, while Publicis scooped the global Beck's account ...
been boosting links with music through its Beck's brand, which recently joined with rock bands ...
10 May 2012
| by Jeremy Lee
It has issued an RFI inviting agencies to pitch for the business, which has been handled by McCann Manchester since it won a pitch in 2010 against Leo Burnett and Rainey Kelly Campbell Roalfe/Y R.
McCann created an awareness campaign that featured a series of stop-motion clay animation characters ...
15 Mar 2012
| by Katherine Levy
The chief operating officer, Paul Van Barthold, has announced that he is leaving the agency after 12 years to pursue other interests.
This follows the departure of Dan Clays, the chief strategy officer, who is leaving to join OMD UK.
Arena's chief executive, Steve Booth, has appointed ...