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The German agency Scholz & Friends has created a poster campaign for Becks Modelling Clay....Somewhat controversially, it features clay models of people from opposing religious and racial backgrounds living together in harmony. ...
Leo Burnett has created its first television work for Beck's since the brand last advertised on TV in 1999. The 40-second TV ad communicates the fact that Beck's is only ever brewed with four natural ... ; the third a stop frame motion model and finally the fourth, a real person. One by one each character ...
Beck's is celebrating the 20th anniversary of its use of famous artists in its advertising with a campaign involving some of the world's most famous contemporary artists. In its first work for the company ... . The campaign broke with work from the likes of Tracy Emin and Damien Hirst, who designed labels for Beck ...
Apparently, all you need is beer. This irony-free piece seems to say that if you're going to get loaded on the beach kids, make sure you do it with Beck's. Developed by Leo Burnett USA, the ad positions Beck's as the premium import beer of choice for those consumers "who make bold decisions and live life ...
Inbev has unveiled a new TV campaign for Beck s Vier, its premium 4% beer, based on the theme different by choice . The campaign, created by Lowe Worldwide, features modern cultural icons or groups that have succeeded because o their individualism. The 30-second TV spots will be supported by outdoor ...
Beck's has unveiled a 200-foot high digital flame on the Statue of Liberty to mark Independence Day..., New York, Miami, Los Angeles, Rome and Milan. To view the art, users must download the Beck's Key ...
Leo Burnett Chicago has created a spot for Beck's that tells us to wake up. The ad follows a man carrying out day-to-day tasks such as brushing his teeth, working or eating, and the time it takes out ... beckons" flashes up as he makes his way to the fridge for his bottles of Beck's to get ready to join ...
showing professional golfers aiming to hit a clay pigeon in mid air in the middle of the Dubai desert.
This new brand campaign for Penguin Classic books takes a fashion magazine layout as its starting point. Created by London agency Us, the ads position the books as stylish accessories, highlighted by the text, which reads "Dress Necklace: Vivienne Westwood; Mind: Model's own". ...
Land Rover has launched a new campaign for its Freelander 2 model....The animated ad is accompanied by press and online executions and the campaign includes a behind-the-scenes documentary on how the Brooklyn production company Hornet created the animation. The behind-the-scenes footage also features an interview on YouTube with animated driver "Clay Mason" about his experiences ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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